Question by Tami S: How can I market my chair massage business?
I am starting a chair massage business where I go to homes and businesses to do chair massage but I don’t know how to get the clients. Any advice?
Best answer:
Answer by estimator01
See if a local mall has rental booths. Put a chair out there and let people try it out. Chair massagers are very expensive and people will want to try them out before buying. The other thing is to find small furniture stores and try to sell to them. Also there are flea markets that I would think would be an excellent market.
Answer by Scooch
Talk with companies that have employees working 8hr desk jobs. Mention you are promoting your chair massage business and you would like to include their business on your monthly rotation. Explain that you plan to visit office buildings each week and would like to include their business on the rotation. Initially, offer 2hours of work during a specific day of the week. Anyone interested must email you for a 15 minute time (aha! you now have their email!!!). If no one emails you, then show up anyway (the first time). Offer 50% off fee the first time, payment coming directly to you from each client. Even if you only get one person the first time with contact info, you are at least “in” with the company. Then plan a second visit in about 4 weeks because, “that is the next available week.” [They don't need to know you have all kinds of time available. Make it seem like you are already busy with other businesses interested.] If they do not want to schedule with you right away, then ask if they would rather be put on the schedule two months from now. This does two things. First, it forces a follow up session in either one month or two. Second, it determines their interest. If they want one right away next month, then get the ball rolling with them. If they want one in two months, it may not be a good location, but follow up with them in one month anyway! It may develop further. The second visit, continue to offer 50% off to those who refer another person in, and the referred person gets 25% off. If there is a third visit that is successful, then you may want to offer package discounts which forces additional visits. Then you can renegotiate frequency.
Focus on 50 businesses you want to contact initially. Make a commitment to get at least 2 businesses per week on your rotation. As you get through your 1st, 2nd and/or 3rd visit with each business you visit, you will begin to determine which locations are your top candidates for more frequent visits at a more desirable fee. If the employees are happy with your visits, then ask the employer if they are willing to pay for a percentage of the sessions (to guarantee you pay for each minute you are there for them), then also integrate some gift certificates, drawings or prizes into the mix for “employees of the month” or other such recognitions. I hope this helps a little.
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